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NWEM Mamapreneur of the Month:
Susan Moore, L.Ac. MAMA Maternity & Fertile Essence

fertileessence.com

Why did you start your business?

After 96 hours of labor and a successful homebirth, Susan Moore knew the power of motherhood and wanted to share that with others. As an acupuncturist who specialized in women's health, Susan decided to focus on maternity acupuncture and with Eva Pannabecker (and others who are no longer part of the group) they founded MAMA Maternity Acupuncture. Susan taught students in the Maternity Acupuncture Clinic at the Northwest School of Acupuncture and Oriental Medicine. With a group of other moms, she started a cooperative of working moms with the Greenwood/Phinney Midwives.

In those early days Susan and other working moms brought their kids into the center where they took turns watching, playing and feeding them while we attended to our various work activities. Susan did acupuncture treatments on other pregnant moms, a message therapist, doulas, store manager, midwives). As Susan began working more her needs changed and she moved her office into downtown Ballard and after some time joined another Mommypreneur group called Gracewinds.

Now as a single mother Susan is working full-time and her son Liam comes over to Gracewinds to hang out after school while she finishes up work. Susan also teaches workshops on nutrition, yoga and meditation for fertility (Fertile Essence) in the studio room at Gracewinds and at other locations around town. Her business partner Eva just gave birth to a baby girl.

Inspired to help other women and children Susan also volunteers on a micro-finance project called Here Jed in Bamako, Mali- West Africa. She will be going to Mali in January to continue her work in establishing healthcare for women and children who are part of this project and will be conducting a study a regional health clinic on non-needle acupuncture techniques. These methods address safety concerns around HIV/AIDS, utilize local resources and are very affective for alleviating the symptoms of respiratory conditions, fevers and gastrointestinal problems due to diseases such as malaria, TB and dysentery. To find out more about Susan's project in Mali please go to: Schillios.com. To make a donation, please go to: firstgiving.com/acupunctureresearch.

What is the best thing about being a mamapreneur?

I get to be a mom and do the work that I love. I get to support other women in their passions for motherhood and the work they so enjoy doing in their lives.

What are your personal goals for your business?

I am planning on providing more cost-effective options for families to be able to receive acupuncture by creating a community acupuncture space. I also hope to combine my work as an acupuncturist and Asian nutrition into a cookbook for families and eventually a restaurant that would cook based on the principles of Asian medicine. I want to donate a percentage of my profits to micro-finance and create an avenue for customers to do the same.

Advice for moms who are in business or are looking to start a business:

Listen to your heart, stay open, listen to your children, stay calm , get lots of rest, eat well and it will all fall into place.


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